GoHighLevel for coaches who want webinar attendees to book discovery calls
I’ve built GoHighLevel systems for about 20 coaches and consultants: the quiz, the webinar, the discovery call, the paid program and every follow-up email in between.
- About 20 coaches and consultants
- 47 discovery calls in six months for one coach
- 5.0 on Google · 13 reviews
GoHighLevel for coaches means running lead capture, booking, follow-up emails, payments and program delivery from one account. For a coach, the value is in the connections: a quiz that invites to a webinar, reminders that get people to show up, and a discovery call that gets booked before the interest fades.
One leadership coach, six months: 145 webinar sign-ups, 47 discovery calls, 25 paid workshops
A leadership coach asked me to turn his quiz and his monthly webinars into one system. The path: a quiz, an invitation to a free webinar, reminders, a discovery call, and a paid workshop.
- 145webinar sign-ups
- 84people who attended, 58% of the sign-ups
- 47discovery calls booked
- 25paid workshops, 53% of those calls
| Step | Six months |
|---|---|
| People who took the quiz | 67 |
| Free webinars held | 3 |
| Webinar sign-ups (quiz, referrals and other sources) | 145 |
| People who attended | 84 (58% of sign-ups) |
| Discovery calls booked | 47 |
| Paid workshop purchases | 25 (53% of discovery calls) |
Two details made it run without him. Every lead moves through the pipeline on its own, so he never drags a card. And webinar dates live in a few custom fields: each month he updates the date once, and every page, email and reminder follows.
What I set up for coaches and consultants
One account from the first click to the paid program, with every follow-up in between already written.
- Funnel pages.For your lead magnet, your quiz, the webinar and the offer.
- Webinar registration.With the reminders by email and text that get people to show up.
- A discovery call calendar.With confirmations, and follow-up for the people who don’t show.
- Checkout.For paid workshops, programs and packages.
- Follow-up between every step.And an exit from the sequence for anyone who buys.
- A pipeline that moves itself.Leads walk from first contact to client without anyone dragging a card.
- A course or membership area.If you deliver your programs online.
Business coach website for law firms
A site for a business coach who helps law firm owners structure their team, processes and performance metrics.
Working with Lucas, and talking to him, is easy. He communicates from the start to the end of the project and handles everything with a professional ethic that makes a difference.
Business leadership consultancy website
A company website for a business consultant, focused on attracting leaders looking for strategic clarity and a well-structured team.
View live
Business strategy consultancy website
A website for a strategy and leadership consultant, presenting his own methodology and attracting business owners who want to scale.
View live
Supply chain consultancy website
A company website for a consultancy specializing in supply chains and international tariff policy.
View liveWhat I build around the funnel
Websites for coaches and consultants
I also build the website around the funnel, so the pages that bring people in and the system that follows up are the same project. Four of the sites in my portfolio are for coaches and consultants, from a business coach who works with law firms to a supply chain consultancy.
For consultants: assessments and AI
Consultants often sell through an assessment. For a business consultant, I built an AI agent that reads a client’s assessment answers and drafts the analysis for him to review before it goes out.
What it costs
A GoHighLevel setup for a coach or consultant starts at US$1,500, with a fixed quote before I start. The GoHighLevel subscription, from US$97 a month, is paid directly to HighLevel. Here’s what a GoHighLevel expert costs.
What coaches and consultants say
Lucas not only built a digital presence that better reflects my credibility, but also helped me uncover and communicate key success metrics I had overlooked.
Lucas brought the structure and creativity needed to pull it all together.
Frequently asked questions
Is GoHighLevel good for coaches?
Yes, if you sell through calls, webinars or programs and want everything in one place. If you only need a booking link, a simpler tool is enough.
Can GoHighLevel replace Kajabi?
For most coaches, yes: it has funnels, payments and a course area. I’ve migrated coaches from Kajabi to GoHighLevel.
Which plan do I need?
A solo coach is usually fine on Starter at US$97 a month.
Do you write the emails?
I can write them or build the sequences with your copy.
How long does it take?
About a month for a full funnel, including testing.
Do you work on US hours?
Yes. I’m in Brazil, 1 to 2 hours ahead of US Eastern Time.
Lucas Nobre
I'm Lucas Nobre, a freelance marketing and CRM specialist based in Fortaleza, Brazil. I started as a software developer at HP, which is why I test everything before it goes live.
Since 2021 I've built 150+ GoHighLevel sub-accounts and 100+ websites across 20+ industries, for clients in the US and 6+ other countries. Certified by CXL and the Interaction Design Foundation. My client work is under NDA, so names stay private.
Want your webinars to book discovery calls?
Tell me how you get clients today and what you sell. I’ll reply with how I’d build the funnel.
Email me